Role: Social Media Content Manager
Contract Length: Initial 5–6 weeks (short-term cover) with potential extension
Location: Hybrid/London – (circa 1 day per week in office + on-location filming across London where required)
IR35: Inside
Pay Rate to Intermediary: £47.71 per hour
Spinwell is recruiting for a Social Media Content Manager for an excellent opportunity within the public sector.
RESPONSIBILITIES OF THE SOCIAL MEDIA CONTENT MANAGER
- Plan, create, edit and publish social media content plans for organic social media channels that deliver on the client social media strategy and meet business objectives. This will include working outside of core hours from time to time
- Lead on various campaigns, recommending appropriate approaches to key stakeholders that are in line with the overall social media strategy and meet brief objectives
- Use an in-depth understanding of social media platforms to provide expertise to the business on tone of voice, content formats and channel strategy to develop the effectiveness of our feeds and pages
- Serve on the out of hours community management rota, interacting with users to drive engagement and gathering user generated content which can be used to enhance our brand
- Be the expert in the room to help grow digital skills across the organisation
- Develop and maintain knowledge of social media platforms, staying on top of updates and trends to continue to improve the effectiveness of the organic social media channels
- Develop a reliable network of contacts across the business to assist with sourcing new content and features aligned to key corporate and departmental objectives for publication via social media and blogs
- Ensure that client core values, voice, editorial style and brand guidelines for each channel are applied consistently across editorial, imagery and other content to protect and enhance the reputation of the organisation
- Evaluate success of campaigns by providing reporting as required
SKILLS/EXPERIENCE OF THE SOCIAL MEDIA CONTENT MANAGER
- Proven experience managing social media for a large brand or organisation (not freelance/personal accounts)
- Strong social media campaign management and content planning experience
- Demonstrable stakeholder management in complex organisations with structured approval processes
- Excellent copywriting and editorial skills
- Ability to hit the ground running and operate effectively in a high-pressure, fast-paced environment.
If you are a Social Media Content Manager, apply now or send your CV to Spinwell!
We welcome all applications regardless of background, in line with our commitment to diversity, equality and inclusion.
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